There’s a difference between going viral and building a legacy — and OSMAY is focused on the latter. The Cuban-born, Miami-based artist is quickly becoming one of the most talked-about names in Latin urban music, and his breakout single “Ram Pam Pam” is the proof.
The record didn’t just get attention — it charted. “Ram Pam Pam” soared to #1 on Amazon Music, landed at #21 on YouTube’s Canada Chart, and broke into the Top 50 Instagram Trending Audios at #42 — a major accomplishment for an independent artist. But numbers are just part of the story.
“I come from a culture of rhythm,” OSMAY says. “Growing up in Cuba, music was always around me. When I moved to Miami, I found a space where I could evolve — take the energy of my roots and mix it with global sounds.”
That evolution is what sets OSMAY apart. His music blends classic reggaeton with trap, street culture, and modern production. He draws from legends like Daddy Yankee, Don Omar, and Arcángel, but also takes inspiration from today’s heavy hitters like Rauw Alejandro and Feid. The result is a sound that’s rooted, yet forward-thinking — familiar, yet fresh.
The creative process behind “Ram Pam Pam” speaks volumes about his artistry. “It was a late-night session. The beat came first — hard-hitting, clean, something that made me move immediately,” he explains. “I knew I needed a hook that people could feel and repeat. Something simple, but impactful.”
The song’s success isn’t an accident. OSMAY treats every release like a campaign. From high-quality visuals to strategic rollouts, every move is intentional. The video for “Ram Pam Pam” is a visual reflection of his story — raw, street, polished, and cinematic.
Live, OSMAY brings the same energy. “Whether it’s 50 people or 5,000, I give 100%. I want people to feel the music in their chest — to know I’m not just performing, I’m connecting.”
As for what’s next? He’s just getting started. “I’ve got more music coming, more visuals, and a rollout this summer that’s going to turn heads. I’m not in this for the moment. I’m here to make noise that lasts.”